Seeking an original destination never done before. The client wanted to have an experience for her team in a place they will never forget. The challenge was to truly put their individual skills to good use in the community. A learning experience but also contribute to the local needs.
"People are going to want, and be able, to find out about the citizenship of a brand, whether it is doing the right things socially, economically and environmentally."Mike Clasper President of Business Development, Proctor and Gamble (Europe)